Today @schompmini went from being the number one MINI dealership, to being a god-like MINI retailer. They are advocating for the cause to bring MINI back to being a brand who, quoting their recent post, gives zero f***s what everyone else thinks. Some of the points @strykeout covered during his video, were the fact that MINI is different, unique, and bold. I’d like to add that not only the MINI brand embodies these characteristics, but so do their owners. We are different, we are unique, and we are unlike any other. Did you hear that, FIAT...? I’d like to point out that Fiat makes a lineup of cars that could only be described as “barely better than hopping on one leg to your destination.” Off topic, but always a relevant point. Anyway, since BMW has decided that MINI needs to be a brand marketing to people who drink lavender water and use Etsy, I think the people who have always been MINI at heart should remind them that MINIs are for people who don’t follow trends, we make our own. We don’t conform, we defy. (Insert #DefyLabels comment here). We don’t run with the lemmings, we watch as Fiat owners (the lemmings), go barreling off the mental cliff, but also the actual cliff... (they can’t keep up in the corners). If you’re a MINIac, a MINIon, or any other type of MINI fan, join @schompmini in the fight to put the badass back in MINI! Once again, MINIacs give #ZeroFucks ! 🇬🇧😏🤙🏼
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Make sure to follow the amazing @schompmini for all of your MINI needs!